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วันอังคารที่ 13 พฤศจิกายน พ.ศ. 2555

NPD: NBA 2K13 tops declining October


latest study reveals 2K basketball sim best selling game last month, total software sales slide 25 percent; Xbox 360 sold 270,000.

The NPD Group reported sales figures for the industry in the United States today for October, revealing NBA 2k13 was the best selling game in a month that saw the decline in general . The turnover of the last training basketball simulator 2K has increased by 60 percent over version of last year in terms of dollars and units. NPD analyst Liam Callahan said that the increase in turnover may contribute to a favorable comparison to last year's game, which was surrounded by an uncertainty of a lockout.


Nintendo RPG Pokemon Black and White 2 were also bright spots in October, portable software stimulates an increase of 37 percent a year. In addition, Mr. Callahan Skylanders Giants performed well during the month, selling more units of more than 160 percent Skylanders game last year during its debut month.

Overall, total sales of software for October dropped 25 percent from one year to 451.8 million dollars, compared to $ 605.6 million last year. Callahan attributed the overall decline to difficult comparisons to October 2011, which saw the release of Battlefield 3 and top artists Batman: Arkham City.
In terms of hardware, all platforms have experienced declines from one year to the air with a decline of 37 percent. However, the Xbox 360, PlayStation 3, Nintendo DS and 3DS everyone has seen an increase in sales compared to September figures. According to Callahan, this is evidence of "growing momentum" going into the holiday season.

NDP did not release sales figures for specific hardware, but separate Microsoft revealed that the Xbox 360 moved 270,000 units during the month. This is more than any other console and system flags the 12th consecutive month in the first place. Microsoft also said that the Xbox 360 controller 56 percent market share current generation of consoles.

Microsoft added that retail spend on Xbox 360 platform in October (including hardware, software and accessories) was 315 million.

Search November, Callahan said there are reasons to be optimistic software, due to the release of several major games. ·

"Although October was a month of declines in retail sales, we are looking forward to November 2012 with the results of Assassin's Creed III, Halo 4, which were revised and positive results Call of Duty: Black Ops II, "Mr. Callahan. "These software titles, as well as the launch of the Wii U on November 18, will give a much needed boost to retail"

particular Dishonored not result in the top ten.

October sales
games in the United States (September 30 to October 27)

dollar sales GENERAL

  • the total retail sales: 755.5 million dollars (25%) PC hardware not
  • : $ 187.3 million (-37%) non-PC 432.6 billion dollars (25%) > Accessories: $ 135.6 million (-5%)
  • Total software: $ 451 8 million (-25%)

October 2012

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